By Gbedu Magazine on Jul 08, 2016
Gbedu magazine reveals that the world is still reeling from the glamorous scenes on display at the 2016 Black Entertainment, BET awards, where Beyonce was winning everything in her path, Bryson Tiller came through in spectacular fashion, and Nigeria’s Starboy Wizkid, lost out to a quite unpopular South African DJ.
Black Coffee, the South African Electronic Music DJ and record producer won the Best International Act: Africa category, beating the likes of Yemi Alade and Wizkid both from Nigeria.
The big question on every ones’ lips is, How could Wizkid lose to Black coffee?
Wizkid has recorded with every big name on the international music scene, and is currently ruling the charts in UK and USA via a Drake collaboration. How then could he not be the best thing from Africa? How dare the leader of the new wave of Afrobeat enveloping the world not carry the gong home?
These questions, although, mixed with a huge sentimental influence are valid, and deserve to be asked. Wizkid has had a phenomenal year in review, with career moves that many acts from the Black continent can only dream of. The man’s achievements are well documented, with each move riding on to the internet by a well-oiled PR machinery.
How can he lose the BET Awards after all of this?
Wizkid made it clear last year that he will never go for a BET Award where he will be awarded backstage, away from the live audience as the media network does to the recipients of its African award. He tweeted this;
He boycotted the awards last year, and rightfully so. He was not the only one either. Ghanaian international act, Fuse ODG also took the same stance, telling BET they have to stop the disrespect of African artists.
Although Black Coffee, a South African multi-award winning record producer and DJ proved he has worked hard to merit the award only by making it to the nominees list. He began his career around the year 1995 and has released five albums and a live DVD under his Johannesburg-based record label, Soulistic Music. He is arguably the most prominent electronic music producer in Africa.
Wizkid boycotted this year’s awards and did not participate in any of the promotion prior to the event. It is quite evident that there was no way BET would have awarded an artist who stood up to them that way.
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